SOCIAL MEDIA MANAGEMENT AND CONTENT CREATION

My entry into Social Media Management and Content Creation was in September 2019 when I worked at the multimedia company I Love Limerick. In my early career in the industry, I worked with businesses including Discover Ireland, Glitzi Bitz, and Jackie. Since then I have come a long way. My most notable work took place in 2023 and 2024 when I took on full-time Social Media Management and Content Creation for the festivals, Fresh Film, The Big Day Out, and Gaelic Sounds. In connection with Fresh Film Festival, I worked as the official Social Media Manager and Content Creator and RTE’s Ireland’s Young Filmmaker of the Year Awards 2024.

FRESH INTERNATIONAL FILM FESTIVAL

Fresh International Film Festival provides programmes throughout the year to help aspiring filmmakers under the age of 18 learn about the industry and make connections. My job was to get the word out there on what was happening and how you can take part. I did this by creating fun and engaging content to share across their Instagram, TikTok, Facebook, and Twitter. I attended their nationwide events and documented them in live time over their stories and Twitter feed as well as posting to the main feed. I also worked as the Social Media Manager and Head Content Creator at RTE’s Ireland’s Young Filmmaker of the Year Awards.

Here’s a selection of some content I created for Fresh:

THE BIG DAY OUT FESTIVAL

The Big Day Out is a nineties and noughties-themed festival in Limerick. In 2024 it featured live performances by the iconic acts, Cascada, Basshunter, Five, N-Trance, D:Ream, and Mark McCabe. As Social Media Manager and Head Content Creator, I was responsible for creating excitement online for the event and getting the word out there. In just a couple of weeks, I managed to grow the festival’s Instagram to over 1,000 followers using a mixture of video and photo content. I generated new ideas for promotion including partaking in Limerick Pride to promote the event. I created and managed ads in Metasuite to help with the promotion process.

Here’s a selection of some of the content I created:

Gaelic SOUNDS FESTIVAL

Gaelic Sounds is a folk and traditional Irish music festival held in Limerick Gaelic Grounds. In 2024, it featured live performances by a range of Irish acts including The Whistlin Donkeys, All Folked Up, The Highstool Prophets, Fieldsy, and more. Similarly to my other roles, I created a mixture of video and photo content and was constantly thinking up new ways to promote the event including attending and shooting content at Willie Clancy Festival in Clare. I also created ads in Metasuite to help with growing the event.